Announcing IMMERSION: the most hands-on, info-packed event we’ve ever created for companies

On April 15, EdSurge is hosting a one-day clinic on building your edtech business, EdSurge IMMERSION.This will be the most hands-on, info-packed session we’ve ever created for edtech entrepreneurs--and we hope you’ll consider joining us.

Teachers: Sometimes It’s Nicer to Say No—Especially to Edtech Salespeople

“If you can’t say something nice, don’t say anything at all.” If all of us took Mom’s advice, the world would probably be a more pleasant place.In my years of selling technology to different industries, I’ve never encountered nicer prospects and customers than those in K-12 education. Teachers, principals, assistants, coordinators, district staff, it doesn’t matter—they’re just plain nice. Even to salespeople! They don’t yell, they return calls promptly, their emails aren’t written in all caps, and they even listen without interrupting!

Can Entrepreneurs Balance Educational and Financial Returns?

At the University of Pennsylvania, the Graduate School of Education is located directly beside the Wharton School, the campus’ business school. As a master’s student at Penn GSE during the past year, I often considered popping in next door, attending events at Wharton or even taking electives there to explore my interest in the cross-section of education and business.What I soon discovered, however, was that the close proximity of the two schools belies a relationship between two disciplines that is often contentious.

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How Tech Tools Helped a Part-Time Tutor Become a Full-Time Entrepreneur

As a tutor, Josh Sohn doesn’t simply help students complete their homework or ace their SATs. He tries to make learning profound, “lift and support” the kids he works with, and demonstrate an engagement some parents just can’t provide; he even helped persuade one student not to drop out of school.

How Edtech Developers Design Around ‘Screen Fatigue’

When I think about education technology, images of engaged students in front of computers and tablets come to mind. I imagine wide-eyed kids with big smiles, just like the ones I see on edtech product pages.But at the moment, there’s reason to question these expectations—and expect more.

Jessie Woolley-Wilson: How ‘Benevolent Friction’ Guides DreamBox

Jessie Woolley-Wilson is a quietly powerful force in education. For the past six and half years, she has led DreamBox Learning, growing the company from a startup into one of the leading providers of online math tools for elementary school children. Her steady but firm discipline of the company is a case study in how to grow an organization, especially in a complex industry such as education. She began her career as a banker but soon realized that to be true to her core beliefs, she wanted to have a role in education.

?Meet Intel Education Accelerator’s Newest Cohort of EdTech Visionaries

It was an edtech entrepreneur’s dream on Wednesday at Intel’s Education Accelerator Demo Day. At the Computer History Museum in Mountain View, eight hopeful startups took the stage to show off their ideas and the progress they’ve made under the wings of one of Silicon Valley’s originals.

Trouble With the Curve: Estimating the Size and Growth Rates of K-12 Markets

Estimating the size of different markets, and the speed with which they develop, is critical for a host of business decisions. Is a product category big enough to be financially viable? Which customer segments should you target first? When can your investors expect to see a return on their investment? Without solid estimates, entrepreneurs are left to make big decisions based on weak analytical foundations.

Techstars Takes Over Startup Weekend Education

Startup Weekend Education is on the move again.Today, 4.0 Schools, a New Orleans-based nonprofit that has managed Startup Weekend Education (SWEDU) events for the past year, announced it is turning the keys over to Techstars, which operates accelerator programs around the country.

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