Edtech Business

Can Fluent City, Backed By $2.5M in Funding, Build a Modern Culture School?

Last week, education startup Fluent City raised $2.5 million to relaunch and grow its class offerings. Lerner Investments led the round, joined by Learn Capital, New Ground Ventures and 1776. The New York City-based language company, founded in 2011, offers 10 language classes along with courses in interior design, mixing cocktails and French culture.

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Which Customer Is King? Why Multi-Stakeholder Marketing Is Essential in K-12 Education

For most marketers, the expression “the customer is king” says it all. First understand what your customers need and then serve those needs through thoughtful strategy and strong implementation.This is great, time-tested advice. It can also get entrepreneurs into a lot of trouble in K-12 education. Before crowning the customer as king, we need to answer a simple question: Who is the customer?

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Apple Announces 'Everyone Can Code' Initiative and New Apple Teacher Program

Apple believes that everyone can code, according to the latest initiative the company has launched. 

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Marc Benioff Wants to Make Bay Area Schools ‘Best in Country’

Salesforce announced its fourth donation to Bay Area schools to fund computer science education Thursday morning.
Salesforce’s donation this year of $8.5 million goes to San Francisco Unified School District and Oakland Unified School District to fund principals’ innovative ideas, hiring computer science and math teachers, developing college and career guidance and buying assistive technology for special education.

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Salesforce Donates $8.5M to Computer Science Education

Salesforce on Thursday announced a donation of $8.5 million to San Francisco and Oakland schools to support computer science education.
The San Francisco-based software company will continue a four-year partnership with San Francisco Unified School District. Of the $8.5 million, $6 million goes to San Francisco and $2.5 million goes to Oakland Unified School District.
Funding in both districts will go toward hiring math and computer science middle school staff, buying assistive technology for special education students and supporting college and career programs.

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What the Savviest School Administrators Know About Education Technology

Umang Gupta’s advice on monetizing your edtech product offers a snapshot of what the world of selling products to K-12 educators looks like to companies—and what the smartest edtech companies should know.Now let’s flip that lens: What does the world of edtech products look like to administrators? What makes a school administrator a savvy edtech purchaser?

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Khan Academy Buys Children’s App Developer, Duck Duck Moose, For $1

Like many parents, Sal Khan has bought Itsy Bitsy Spider, Park Math and other educational apps created by Duck Duck Moose, a San Mateo, Calif.-based startup. But the Khan Academy founder just scored what looks a bargain: getting the company’s entire product suite, along with its development team, for less than what he paid for those apps.

How to Monetize Your Education Technology Product (Hint: Positioning Is Paramount)

Lately I’ve seen quite a few edtech companies that hope to graduate from offering a free product to actually monetizing it. Perhaps that’s a sign of their business’ growing maturity, or maybe it’s because in today’s tighter investment climate, their investors are urgently demanding to know how they will make money. Either way, it is important for all edtech entrepreneurs, especially those who develop instructional technology for use by teachers and students in the K-12 grades, to understand how to position their products for maximum sales success.

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Why Your Financial Advisor Doesn’t Recommend Edtech Stocks

Let’s pretend that you and I are both rich.

Like, filthy rich.
Scrooge McDuck or Tony Stark rich. The kind of rich that would let us both splurge large sums of money on silly bets.

Remind’s Path to Revenue: Processing Payments for School Events

How often does Brett Kopf get reminded about the need to find a revenue stream for his free product?This week, the chief executive of Remind finally has an answer: Activities, a feature that allows educators and administrators to digitally collect funds and distribute tickets for field trips, fundraisers and events. The San Francisco-based startup will take a cut from these payments.

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