Edtech Business

What the Savviest School Administrators Know About Education Technology

Umang Gupta’s advice on monetizing your edtech product offers a snapshot of what the world of selling products to K-12 educators looks like to companies—and what the smartest edtech companies should know.Now let’s flip that lens: What does the world of edtech products look like to administrators? What makes a school administrator a savvy edtech purchaser?

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Khan Academy Buys Children’s App Developer, Duck Duck Moose, For $1

Like many parents, Sal Khan has bought Itsy Bitsy Spider, Park Math and other educational apps created by Duck Duck Moose, a San Mateo, Calif.-based startup. But the Khan Academy founder just scored what looks a bargain: getting the company’s entire product suite, along with its development team, for less than what he paid for those apps.

How to Monetize Your Education Technology Product (Hint: Positioning Is Paramount)

Lately I’ve seen quite a few edtech companies that hope to graduate from offering a free product to actually monetizing it. Perhaps that’s a sign of their business’ growing maturity, or maybe it’s because in today’s tighter investment climate, their investors are urgently demanding to know how they will make money. Either way, it is important for all edtech entrepreneurs, especially those who develop instructional technology for use by teachers and students in the K-12 grades, to understand how to position their products for maximum sales success.

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Why Your Financial Advisor Doesn’t Recommend Edtech Stocks

Let’s pretend that you and I are both rich.

Like, filthy rich.
Scrooge McDuck or Tony Stark rich. The kind of rich that would let us both splurge large sums of money on silly bets.

Remind’s Path to Revenue: Processing Payments for School Events

How often does Brett Kopf get reminded about the need to find a revenue stream for his free product?This week, the chief executive of Remind finally has an answer: Activities, a feature that allows educators and administrators to digitally collect funds and distribute tickets for field trips, fundraisers and events. The San Francisco-based startup will take a cut from these payments.

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Michelson Runway Announces 5 Higher-Ed Startups in Inaugural Cohort

Five higher-ed technology startups are soaring this week.Michelson Runway, a San Francisco-based accelerator, announced the handful of companies that will be in its inaugural cohort. Each of the five startups focuses on technology innovation in higher education, with products that range from student coaching tools to a talent recruiting platform.

Coding Startup Treehouse Trims Staff to ‘Cross the Chasm to Profitability’

Just as plants are pruned to support longer, healthier lives, Treehouse, an online coding education startup, is trimming down.Today, the Portland, Ore.-based company laid off 22 of its 104 employees, amounting to 21 percent of its team.

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VR, PBL, and OERs: Four High Hopes for Learning with Edtech in the New School Year

Using technology in schools is no longer just about preparing our students for college and career. Not only do they need the skills to navigate and utilize technology, but they need to understand how technology can connect them with people, places, and resources that were previously unreachable.Using technology in schools is no longer just about preparing our students for college and career. 

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Google Goes Back-to-School with Updates to Classroom and Expeditions

It’s that time of the year—the time when companies start making back-to-school updates and announcements. First up: Google, in the form of updates to Classroom, Expeditions, and the overall Google for Education offerings, all announced on Google’s blog.

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Want Better Education Tools? A Look Inside Camelback Ventures' Diverse Pipeline of Entrepreneurs

Back in 2013, University of California, Berkeley economists Ross Levine and Rona Rubenstein analyzed the common traits of entrepreneurs in a 2013 paper. The results? They found that most entrepreneurs were white and male.

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